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London,
11
October
2013
|
12:18
Europe/London

New fashion hub to open in Hackney

Fashion retail centre to attract top brands and local designers

PLANS for a state-of-the-art fashion 'hub' in Hackney Central have been given the go-ahead.

The multi-million pound project, which is a joint venture between Manhattan Loft Corporation and Chatham Works Limited, is set to house a mix of top brands and emerging local designers.

It will build on the success of temporary outlet stores on the site in Morning Lane – already occupied by Pringle, Aquascutum, Halcyon Days and The Hackney Shop – which are providing jobs for borough residents and space, free of charge, for local designers to sell their products alongside established brands.

Harry Handelsman, Chief Executive of Manhattan Loft Corporation, said: “The go-ahead for the Hackney Fashion Hub is great news for Hackney and for London as the fashion capital of the world.

"We are delighted that these visionary plans have been granted permission. We can now start delivering the plans that will create a new fashion destination that will provide new jobs in the area and extra footfall to existing local shops.”

Fashion designer Henry Holland added: “Anything that pumps money into the local economy and creates jobs is a bonus.”

The plans, approved by Hackney Council on 9 October, are designed by architects Adjaye Associates who have said they are determined not to ruin any of the area's character.

The hub will be closely linked to businesses in refurbished railway arches in Morning Lane, between Churchwell Path and Link Street, where work has already begun to create new retail spaces.

Furthermore, a new Stitching Academy is set to open, which will provide local designers with a subsidised sampling and manufacturing unit, and customers with a tailored alteration service.